Today, jungle and bass connoisseur Shy FX reveals the video for his new single ‘We Just Don’t Care’ featuring Shingai Shoniwa on Party On The Moon / Insanity Records. Watch here:
Directed by Craig Moore (Tiggs Da Author, Tinie Tempah, Sigala) with Familia Productions (Adidas, Bose) in an abandoned building in South Africa, the video encompasses Afrobeat, Krump and Pantsula styles of dance, showcasing a troupe of phenomenal performers to convey the spirit of the ferocious track.
Exploring a cinematic, adrenalised new direction, Shy FX disregards traditional song structure on ‘We Just Don’t Care’, blending thumping tribal vibes with heavy bass elements and an unyielding melody to create a fresh, wild sound. The collaboration with Shingai was inevitable; Shy had been introduced to the Noisettes when he first started making music and kept a keen eye on them for years, before inviting Shingai to perform at his legendary Party On The Moon. It was there that the pair bonded over a mutual desire to innovate, envisioning ‘Future Music’ for the next generation.
‘We Just Don’t Care’ marks the beginning of an exciting new era for Shy FX, who recently signed to Insanity Records (Craig David, Yo Gotti.) The North Londoner has cemented himself as a force to be reckoned with, mastering the balance between underground credibility and commercial appeal to propel the jungle / drum & bass movement to new levels. His live set continues to shut down dancefloors; appearances in Ibiza, Glastonbury and Love Saves The Dayhave drawn in huge crowds, while his notorious Party On The Moon remains a staple of Notting Hill Carnival. With a bank of red-hot new material set for release and a series of very special London moments in the pipeline, Shy FX is determined to make you move in 2017.
Shy FX will play the following live dates in 2017, with more to be announced:
May 27 Love Saves The Day, Bristol
June 9 Lemonfest, Newton Abbot
June 10 Detonate Festival, Nottingham
June 11 Budafest, Hungary
June 22 Wow Stage, Glastonbury
June 26 Hideout, Croatia
June 30 Cirque Du Soul: El Dorado Festival, Ledbury
July 12 Dour Festival, Belgium
July 13 Boomtown Fair, Hampshire
July 15 Colour Clash, Newport
August 25-27 Reading & Leeds
September 9 Outlook Festival
Stream ‘We Just Don’t Care’ here: http://smarturl.it/WEJUSTDONTCARE